CONTENT STRATEGY

Blending creativity and technology to transform the way companies connect with their audiences.

Alight Worklife: AI-Powered Wellbeing Content Strategy

Alight Worklife: AI-Powered Wellbeing Content Strategy
Ask Lisa Virtual Assistant: AI-Powered Content Strategy

Ask Lisa Virtual Assistant: AI-Powered Content Strategy
Apple: iPad Storytelling & UX

Apple: iPad Storytelling & UX
Alight: Scalable Strategy for Covid Tracker App

Alight: Scalable Strategy for Covid Tracker App

COPYWRITING

Helping customers make the best decisions with simple, clear copywriting.

  • Ascedia Case Studies: I interviewed clients and used performance metrics to illustrate Ascedia's expertise and client successes.

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  • Alight UX Content: I worked with benefits administrators, clinicians, and wealth advisors to develop copy across the Alight Worklife platform.

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  • Esurance How-To Video Scripts: I made car ownership less intimidating with these step-by-step explanations for emergency scenarios.

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  • MentorCruise Blog Post Writer: I share industry insights and mentorship experiences to inspire readers looking for career guidance.

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MENTORSHIP

Named by ADPList as a Top 1% Mentor in Marketing and Top 50 Mentor in Community Management, actively mentoring professionals worldwide.